Having a business plan is often vital, especially in the initial stages and years following the founding of a company.
Generally, this formal presentation of the business objectives, the business project or the performance is essential, especially when it comes to providing information to investors and lenders; the business plan is thus extremely significant for the success of a company.

Being a think tank for conceptualization and copywriting, Koenig CTC is the right consulting partner on your side for creating a targeted and successful business plan. We would welcome the opportunity of implementing our business and journalistic expertise to produce a stringent business concept by which you can convince – for instance, on the occasion of public tenders – private investors and stakeholder groups.

In the process of preparing business plans, we always engage in a close dialog with our clients. This obviously implies a partnership based on mutual trust and discretion. On our part, we are fully committed to producing a concise, convincing document.

Depending on the purpose and requirements, a business plan is generally 12 to 50 pages long.

Typical example of the structure of a business plan

• Executive summary
• Business model – concept
• Strategy – analysis of competitors and the market – target market
• Products and services – portfolio
• Marketing plan
• Management and, if required, profile of the founders/entrepreneurs
• Organization and HR management
• Opportunities and risks
• Financial planning – profitability, costs and liquidity
• Appendix

With regard to the scope and complexity of the business plan as well as the required focus on the relevant sector, we often work in consultation with additional advisors who are committed to our principles of reliability, confidentiality and professionalism.

Talk to us about your specific requirements – it’s worth it …